Emotional Eating Coach: Overcome Emotional and Binge Eating

emotional eating coach

Do You Struggle with Emotional Eating? 

  • Do you feel like if you don’t control your food and emotions, you’ll end up gaining weight and spiralling out of control?
  • Are you just plain exhausted from the “trying” (trying to deal with emotions and figure out HOW to actually feel something (so you don’t eat over it!)?
  • Do you swear you KNOW what to do (don’t eat because then you hate yourself after!), but actually being able to STOP turning to cookies and candy for comfort feels impossible?
  • Can you maybe handle one emotion (or you have a day where it “sticks”) but can’t seem to not emotionally eat long term (which makes you feel like a failure)?

I Know How Hard It Is to Stop Emotional Eating

I used to think that food was the only thing I could depend on.

It was my go-to coping mechanism when I had to deal with anything.

A bad breakup? Bust out the ice cream.

Stretches of loneliness that seemed to last forever? Get out the jar of peanut butter.

Anxiety about moving to a new city? Hand already in the box of Oreos.

Food was comforting, dependable, and soothing.

Spoonfuls of ice cream pacified my heartache, pieces of cake calmed my anxiety, and handfuls of Cheez-Its made me forget about whatever problem I was facing.

Food became my way to fill myself up and to distract from hardship.

And it became my way out of being afraid.

I used to eat over any emotion: the good, the bad and the ugly.

And as I began my healing journey through my raging battle with food, I soon realized emotions were the key. Learning how to cope with life instead of turning to food was the turning point in my path to freedom.

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Can you handle one emotion but can’t seem to not emotionally eat long term?

So HOW do you actually break free from emotional eating?

It’s not by willpower, rigidity, or discipline. Or by “making yourself” take a bubble bath instead of eating ice cream.

To stop emotional eating, we have to learn how to LET GO of food as our comfort, our safety, and our security. We do it through a curious and gentle approach… Through learning the art of coping with life (stress, overwhelm, loneliness, boredom, etc) WITHOUT turning to food.

That’s nice,” you’re thinking. “But HOW do I actually do that?!

It’s a process of UNLEARNING.

You CAN overcome emotional eating and experience food freedom.

You see, you grew up learning to deal with life by turning to food.

And a huge process of stopping emotional eating is unlearning the behaviors and habits that send us to the food in the first place.

  • You UNLEARN that habit of emotion ➡️ eating and replace it with something else.
  • You UNLEARN the automatic pattern of turning to dessert when you feel stressed, overwhelmed, anxious, lonely or bored.
  • You UNLEARN associating shame & failure with overeating (and cultivate a totally different way of looking at it!)
  • You UNLEARN all you ever thought about emotions (including losing the fear of actually feeling them!)

And what do you learn instead?

  • You learn the real reasons why you eat (this is KEY to create lasting change!)
  • You learn how to actually FEEL
  • You learn to stop eating as a solution to your problems when life throws a curve ball (and life always throws curve balls!)
  • You learn the art of coping with life, so you confidently know you can handle anything without eating.

Here’s what you will learn through Emotional Eating Coaching: 

  • Learn what to do instead of eat so you trust yourself to get through boredom, anxiety and stress
  • Discover how to fear food LESS (and trust yourself MORE)
  • Gain confidence in yourself and your body
  • Let go of using food as your means of coping with life
  • Know exactly what to do when you face a challenging emotion without bingeing!
  • Break the “trigger ➡️ emotion ➡️ eat ➡️ start over tomorrow” cycle
  • See emotions in an entirely new way so you can stop using willpower!
  • Learn a 3-step process to get through any emotion in 3 minutes or less
  • Specific tools to help you feel an emotion when you’re struck
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Hi, I’m Jenn Hand.

I’m an emotional eating coach and certified Holistic Nutritionist. I’ve spent over 5000 hours coaching, and I’ve worked with thousands of women in my online group coaching programs and challenges.

I know what it’s like to feel like the food struggle will never end, but I also know they absolutely can.

I’ve seen people’s lives transformed when they know how to let go of the stuff that doesn’t work and try something new that does work! And I would love to be your guide as you begin a new way of living and loving your life, no longer worrying or obsessing about what’s on your plate.

If you want to read my fancy professional bio with all my credentials, check out my About Page. 

But if you’re just ready to GET STARTED and stop yo-yo dieting, bingeing and restricting, and feeling afraid of food, then click the button below to learn more about one-on-one emotional eating coaching. Or schedule a call using the button at the bottom of the page.

Learn About Coaching!

How I Ended Up in the World of Emotional Eating Coaching:

I spent 13 years dieting and bingeing (read my full story here) until I finally broke free from the binge-restrict cycle and stopped dieting for good.

When I first began coaching other women in 2014, I realized the “emotions” were one of the biggest pieces missing from other programs.

Women desperately struggled with HOW to feel their feelings and not eat over them.

Over the years, I’ve developed tools and strategies to help you move through emotions and feelings without eating. I’m a board certified health coach and a holistic nutritionist. And I combine these modalities with over 9 years of experience to help women overcome emotional eating.


I finally feel like one of those people who doesn’t obsess over food all the time. Sure, I have my moments (don’t we all), but it’s not the focus like it once was in my life. I am becoming a ‘normal’ eater. I eat when I’m hungry, and I eat what I want.

Sometimes that means junk food or too much sugar or super healthy greens smoothies, but I don’t judge myself based on it. And I don’t obsess over it. I move on with my life. I’ve been able to uncouple my food choices = my worth as a person. This is what I was hoping for, and it feels like a HUGE win.

-Meredith, Canada


Because of you, I feel at peace with my food choices and 100x more comfortable in myself. Before I signed up for coaching with you, I spent most of my days thinking about food. I was a chronic dieter and literally spent 30 years of my life trying everything under the sun to “fix” my food issues. It wasn’t until I met you and did this work that anything REALLY changed. It wasn’t easy and yes–I WAS skeptical–but I wake up every day LIVING instead of being a shell of myself.. I can now show my two daughters how to have a healthy relationship with food and my body and I can’t thank you enough. Because of you, I feel at peace with my food choices and 100x more comfortable in myself.

—Ann, USA


Thank you so much for this program. I got so much out of it and truly learned a lot. I no longer go crazy about food, obsess over it, or binge. (I overeat from time to time, but I haven’t binged in ages). Thank you so much for all you do for us women; you’re so appreciated.

—Christal, USA

Work with an Emotional Eating & Holistic Nutrition Coach

Overcome Bingeing and Emotional Eating, and Break Up with Yo-yo Dieting

Working with an emotional eating coach and holistic nutritionist can help you get free from the frustrating binge and restrict cycle and stop yo-yo dieting.

You don’t have to be obsessed with food or have a million rules around eating to find your natural weight and learn to love your body. Ready to actually see a lasting change and experience true freedom?

Click here to schedule a 20-minute introductory coaching call

About Me

Learn About Coaching!

My Professional Bio:

Jenn Hand has been helping women like you become normal eaters since 2015.

She’s worked with thousands of women, helping them to balance their bodies, end bingeing, stop obsessing over food, and start feeling amazing again.  As a board-certified health coach and holistic nutritionist, Jenn knows how to support you in making real positive changes that last.

Her articles have been published on Mind Body Green, Tiny Buddha, Thrive Global and other local and global media platforms. She’s the author of How to Be a Normal Eater and the creator of The Normal Eater’s Club program. Listen to Jenn’s advice and tips on the Cake Doesn’t Count Podcast, or read more of her articles for free on the Food Freedom Blog.

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